Hi
I'm Effy Fan
Designed supply chain execution, manufacturing data management, and cloud infrastructure platforms. Led product design from early ideation through launch, scaling adoption to 1000+ enterprise customers. Created design system templates to support a consistent ecosystem and drove cross-team collaboration to improve operational efficiency for global business users.
Designing creativity production tools in a fully AI-native way. Building code-ready prototypes, rapidly iterating with engineers, and validating ideas directly with users. Worked in smaller startup teams shipping healthcare and SaaS products, which helped me develop a strong bias toward experimentation and fast iteration.
Where computation becomes art. Particle systems, generative visuals, and interactive experiments — I use code as a creative medium to explore perception, motion, and emergent beauty.